Rachel Parrish

Principal

With more than a decade of experience in marketing and public relations, Rachel is an innovative leader creating brand partnerships, engagement, and revenue for sports and entertainment brands. Her impressive professional resume includes leading marketing and public relations efforts for companies including the NBA, WNBA, State Farm, NBC Sports, and the NWSL.

Her core focus includes marketing partnerships, brand strategy, creative direction, content creation, and social media marketing. Through her unique approach to storytelling and ability to identify trends in their infancy, Rachel has brokered major brand deals, increased audience growth, impressions, engagements, and attendance records for several properties; cultivated strategic partnerships, and secured A-list talent for marquee events and initiatives. Her business aspirations are driven by innovation, collaboration, and curiosity, resulting in unique, award-winning work that resonates with global audiences.